Reputation Monitoring Software – Is it worth it?
For a couple of months already I was planning to research reputation management tools. I wanted to do a better job tracking the mentions of my company across the Internet. I’m currently using Google...
View ArticleFreelance Marketing Automation Consultant
This week I’m finishing up my day job as Sr Marketing Manager at Backbase, and will be available full-time for Marketing Automation Consulting. If you have Marketing Automation challenges, I’d love to...
View ArticleSocial Media for B2B Lead Generation
Earlier this year Jame-Ane Ervin wrote a great post about the results of promoting her webinar via Social Media. She got a 400% increase in leads! Now that’s effective use of social media. A couple of...
View ArticleB2B Marketing Automation Twitter Contest
Genius.com has launched the Marketing Automation Tweeter contest to identify the most popular Tweep who tweets about Marketing Automation. 25 people are nominated, including myself. I thought it would...
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